Disclaimer: In case of any discrepancy or difference, the English version will take precedence over the translation.

We value the trust you place in us and recognize the importance of secure transactions and information privacy. This Privacy Policy describes how Simfex Digital Private Limited and its affiliates, group companies, and related parties (collectively referred to as “StyleSavvys, we, our, us”) collect, use, share, or otherwise process your personal data through the StyleSavvys website (hereinafter referred to as the “Platform”).

While you can browse sections of the Platform without sharing any information with us, please note that we do not offer any product or service under this Platform outside India and your personal data will primarily be stored and processed in India. By visiting this Platform, providing your information, or availing our products/services, you expressly agree to be bound by the terms and conditions of this Privacy Policy, the Terms of Use, and the applicable service/product terms and conditions, and agree to be governed by the laws of India including but not limited to the laws applicable to data protection and privacy. If you do not agree, please do not use or access our Platform.

1. Collection of Your Information

When you use our Platform, we collect and store information provided by you from time to time. Once you give us your personal data, you are not anonymous to us. Where possible, we indicate which fields are mandatory and which are optional. You always have the option to not provide data by choosing not to use a particular service, product, or feature on the Platform.

We collect and analyze personal data relating to your buying behavior, browsing patterns, preferences, and other information you choose to provide while interacting with our Platform. This information helps us understand your needs, enhance user experience, protect users, and improve our services.

Data collected may include:

• Contact details (email, phone number, delivery address, etc.)

• Payment details (credit/debit card, UPI ID, etc.)

• Demographics (gender, age, preferences, lifestyle information, etc.)

• Browser and device information (IP address, cookies, etc.)

We may also collect information if you enroll in loyalty programs, post on our forums, interact on our social media handles, or use services offered through third-party partners integrated with StyleSavvys.

2. Use of Demographic/Profile Data / Your Information

We use your personal data to:

• Process and fulfill orders

• Deliver products and services

• Process payments

• Enhance customer experience

• Provide offers and personalized recommendations

• Resolve disputes, troubleshoot problems, and detect fraud

• Comply with legal and regulatory requirements

We may also use your information to contact you regarding promotions, surveys, or marketing activities that align with your preferences.

3. Cookies

We use cookies and similar technologies to analyze usage trends, personalize your experience, and improve site functionality. You may choose to disable cookies, but certain features may not work as intended.

4. Sharing of Personal Data

We may share your personal data with:

• StyleSavvys group companies and affiliates

• Business partners, sellers, and service providers

• Credit bureaus, payment partners, and regulatory authorities

• Third parties in case of merger, acquisition, or business restructuring

We also share data with third-party partners who may use it for advertising, personalization, and product development. Their privacy policies will govern such use.

5. Links to Other Sites

Our Platform may contain links to third-party websites or apps. StyleSavvys is not responsible for the privacy practices or content of such websites, and we encourage you to review their privacy policies.

6. Security Precautions

We maintain physical, electronic, and procedural safeguards to protect your information. While we strive for full security, data transmission over the internet is not completely secure and involves inherent risks. Users are responsible for protecting their login credentials.

7. Choice/Opt-Out

You can opt out of promotional communications anytime by visiting our Communication Preferences page or using the unsubscribe link in our emails.

8. Advertisements on Platform

We use third-party advertising partners to serve ads on our Platform. These partners may use anonymized data to personalize ads. You can opt out of personalized ads through your device settings.

9. Children Information

Our Platform is only available to persons above 18 years of age, in line with the Indian Contract Act, 1872. We do not knowingly collect personal data from children under 18.

10. Data Retention

We retain personal data as required under applicable laws and for as long as necessary to provide services. Certain data may be stored in anonymized form for research and analytics.

11. Your Rights

You may:

• Access, update, or correct your data through account settings

• Request deletion of non-mandatory data

• Withdraw consent (which may restrict your access to certain services)

12. Your Consent

By using our Platform, you consent to the collection, storage, use, and sharing of your data in accordance with this Privacy Policy.

13. Changes to this Privacy Policy

We may update this Privacy Policy periodically. Significant changes will be notified on the Platform or via email where required by law.

14. Grievance Officer

In accordance with the Information Technology Act, 2000, the details of our Grievance Officer are provided below:

Mr. Raman Kr Sharma
Designation: Chief Compliance Officer
Simfex Digital Private Limited
📧 privacy.grievance@stylesavvys.com

15. Customer Support

For queries, concerns, or complaints regarding this Privacy Policy or your data, please contact:

📧 privacy.grievance@stylesavvys.com

You may also reach out to our customer support team for product- or service-related queries.